Recent Projects
Recent Projects
Santa Monica Proper
The Proper Club
I had the pleasure of partnering with Santa Monica Proper Hotel to present marketing ideas for the launch of Proper Club, the hotel’s first-ever wellness membership program (April 2025).
Bel Air Bay Club
Photo courtesy of Bel Air Bay Club
I conceptualized and produced a promotional video for Bel Air Bay Club’s upper club wedding venue highlighting its scenic views, luxurious amenities, and elegant atmosphere tailored for unforgettable weddings (October 2024).
Four Seasons
Westlake Village
"Along with two other students, I developed a comprehensive, luxury- and wellness-focused Integrated Marketing Communication strategy for Four Seasons Westlake Village, focusing on enhancing brand positioning and guest engagement (December 2024).